One of the big hopes for digital music was for a faster way for everyone in the food chain to get paid. While that sounds good on paper, unfortunately, it hasn’t quite worked out the way anyone in the industry expected. When it comes to music, Big Data is an aggregation of mediocrity. Many algorithms on platforms like Pandora and Soundcloud are simply associating popular tracks with one another; as a consequence, it takes longer for newer and unique music to enter the system and start being recommended to people. Can musical creativity and the song machine co-exist? At least at this point, it doesn’t look algorithms will replace the DJ anytime soon. Filtering noise is truly a gray area.
Read about how big data is making you boring